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The Waterways
The Waterways Student Accommodation
The interiors and visual identity showcase student life's vibrant and artistic aspects, bringing creativity and style into the scheme.
Drawing inspiration from the interior design and colour scheme, The Waterways branding is fun and engaging, representing the student atmosphere. It has also seen great success on social media and in marketing materials.
Client
EQT
Developer
Watjin Jones
Scope of Work
290 cluster and studio bedrooms, corridors, lift lobby, entrance, reception, management suite, games room, yoga room, study room, gym, cinema room, communal toilet, communal kitchen and lounge.
Deliverables
Creative direction, branding, signage look and feel, layout optimisation, FF&E selection, finishes selection, detailed drawings, CGIs, site visits and dressing.
Role
Bibiana Farenzena: Head of Design leading Interiors, Graphic Design, Branding and Project Management.
Fernanda Brunoro: Interior Designer.
Clarissa San Pedro: Illustrations and Branding.
Credit: Upcircle
Location
Nottingham, UK
Link

